Friday, March 11, 2011

Giving Clean Energy a Chance


Fred Krupp's keynote lecture on March 2 provided a balance of practical solutions, willingness to compromise, and hope that is not entirely common in the world of lectures regarding environmental crises. I often find that lectures like this focus on the dire straits in which we have hurled the environment, and then maybe the cool technology that might haul us out, but not so much about implementation. Thankfully, Fred Krupp was full of ideas.

Mainly, Krupp stressed the unequaled power of the marketplace in determining the success of any product. If given the opportunity, he is confident that consumers will drive the demand for clean energy. However, it will take some work to level out the playing field and give clean energy technology a fair chance. There will have to be compromises. Another aspect of Krupp's lecture that I appreciated was the acknowledgment that I order to make improvements, we have to listen to each other and come up a solution that will serve both sides. In the end, cooperation will yield the greatest results while still generating incredible wealth and environmental benefits.

However, Krupp didn't cover a few things that I find important in dialogue about energy and other environmental issues. In both Krupp's and Jeff Muhs' lectures, I noticed that there was little mention of holding individuals accountable for their energy demands. There was some talk about leaving lights on unnecessarily, but there wasn't a lot about reducing the amount of energy we use in the first place, not to mention other lifestyle changes necessary to live in a truly sustainable manner. But that's another blog post. I just don't think technology will solve all of our problems; a lot of the responsibility lies in our own hands as well.

As The Nature of Things gets ready to welcome Jonathan Hoekstra, some of the deeper issues associated with energy use and production will hopefully be addressed. In his discussion about the potential sprawl of energy infrastructure, I hope to hear something about how much energy is reasonable to produce in the first place. We can wait for solutions to appear, but we can also take action ourselves and adjust our own behaviors. It's going to take a huge amount of change from different sources. Keep up with the Nature of Things series to hear about many of them, and generate your own ideas about how to reinvent energy!

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